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These are all the Blogs posted in September, 2007.
September 19, 2007
Fitzpatrick Cella Site Wins Web Marketing Association Award!
The recently-launched Fitzpatrick Cella Web site has been honored with 1 2007 award for OUTSTANDING ACHIEVEMENT IN WEBSITE DEVELOPMENT from the Web Marketing Association.

More than 2,400 sites from 40 countries were judged in 96 industry categories during the 2007 competition. Entries were evaluated on design, copy writing, innovation, content, interactivity, navigation, and use of technology.

One judge provided these comments on the Fitzpatrick Cella site:
Pleasing and informative site. Appropriate mix of content and technology. Content is comprehensive.

The site can be seen at www.fitzpatrickcella.com and the award details are available on the Web Marketing Association Web site.

Posted By Inherent, Inc. in Category:Legal Marketing

September 14, 2007
Hoagland Longo Web Site Launches - 9/11/07
The new Hoagland, Longo, Moran, Dunst & Doukas LLP Web was publicly launched on 9/11/07, just 95 days after development started. Details:

This 85 attorney firm based in New Jersey has three other offices.

Using the firm's previously developed logo, Inherent developed a design in the red, white and black color scheme that also incorporates warm colors using a taupe-based palette.

This site utilizes a flex width design, which ensures all visitors regardless of their screen resolution settings will view the site without extra background space.

Three separate Flash movies were created by size, code was written to detect each visitor's resolution settings, which in turn dictates which Flash file is seen.

A complete Dynapsis system was customized for Hoagland Longo, which allows administrators in their different offices to manage all Web-based information.

Custom-designed PDF templates are used that allow Hoagland Longo to generate on the fly marketing materials from their attorney biography database as well as practice area database files.

Ajax technology is used extensively on this site so that user experience is of an overview quality initially, with the ability to view more information with a simple click that appends more information. User experience is significantly heightened when additional content is available for viewing without forcing the user to a new/separate page.

A mini-site for recruiting as well as a Proposal Generator are slated for Phase II of the project.

Read the official firm press release.


Posted By Inherent, Inc. in Category:Legal Marketing